Contact
Blog

Writing

Notes on building things for the web: development, strategy, and whatever I'm currently arguing with.

All GoOpen SourceSide Projects
drone hovering over a beach
GoOpen Source

I Rewrote a Drone Log Parser in Go

Every DJI flight leaves a log behind. I built djilog, a Go tool that reads them, exports the flight path and recovers photos, and learned a lot about binary formats doing it.

Published Elsewhere
Illustration of a paint palette representing creative taste and judgment

When Tools Are Smart Enough, All That's Left Is Taste

As AI levels the playing field on tool proficiency, taste and judgment become the real differentiators for agencies in an AI-enabled landscape.

Mad Genius Read article
Illustration of a toolbox representing AI implementation tools for marketers

The Modern Marketer's Guide To AI Implementation

A comprehensive guide on integrating AI tools and strategies into modern marketing workflows, focusing on practical applications and real-world examples.

Mad Genius Read article
Illustration of a computer screen representing AI-powered search engines

SEO in the Age of AI Search Engines

Exploring how AI-powered search engines are changing SEO practices and what marketers need to know to stay ahead of the curve.

Mad Genius Read article